Fashion giant Colette by Colette Hayman have brought fashion and charity together and released a fabulous line of fluffy pompom key rings in honour of Act for Kids and three other national charities.
The fluffy pink key ring is in stores now and retails at just $4.99 with 100% of the proceeds going towards helping children who have been abused or neglected.
Act for Kids Marketing & Communications Manager, Penny Parsons said it was exciting to see the product hit stores and help Act for Kids reach a new demographic of donors.
It really is a perfect alignment between fashion and charity and its fantastic to get our message out to a new generation of fashion conscious young women not only in stores but also through Colettes many strong social channels, she said.
We are so humbled to have been chosen by Colette and know that many children around Australia will receive the therapy they need because of this campaign.